live_tv
Livestream Starting Soon
00
Hours
:
00
Minutes
:
00
Seconds
Up next in 10
Join me today #LittleWhiteLie and let’s connect at http://www.TheLittleWhiteLie.com
Today we ask the question: How do you deal with stereotypes around women, work, and age?
Today I welcome Bettyanne Green. She is a CONTENT MARKETING STRATEGIST and COPYWRITER who helps small-business owners position themselves as experts, build loyal supporters, and attract clients they love to serve.
From a 30-year career in marketing communications, writing and graphic design, her current love affair is with helping big-hearted entrepreneurs uncover their unique voice and brilliance, to share their gifts with the world.
Some of the things we talk about:
1. How do you deal with stereotypes around women, work, and age?
2. How do you beat them?
Visit Bettyanne: http://www.Heart2HeartMarketing.com
And you can do this too.
So…. What do you think? Is there an age that we should retire at? Post in the comments. With the hashtag #LittleWhiteLie
Would you like to be a guest on an upcoming Little White Lie Facebook live?
http://www.ConnectWithCaren.com
My Direct Links, Programs & Equipment I use for my Shows & Promotion:
BeLive: http://bit.ly/3p7E0DB
Get Your Book In Front Of Thousands of Potential Buyers! https://bit.ly/2HJ38Qu
Show More Show Less View Video Transcript
0:05
hello everyone Karen Glasser here and
0:08
welcome to today's little white lie this
0:12
is the movement about loving the age
0:14
that you're in and each and every week I
0:18
get to invite some amazing people to
0:20
join me to share their tips and their
0:22
tricks and their strategies to embrace
0:25
their authentic self and their talents
0:28
and their gifts and say yes to their own
0:30
little white lie so if you are here on
0:33
live welcome we're so happy that you're
0:35
here go ahead and share the love there's
0:38
a little share button down there we'd
0:39
love to have you share it out with your
0:41
community your network and to bring you
0:43
know just like a gazillion people to
0:45
come in or maybe not a gazillion maybe
0:46
just a buzz zillion whatever we'd love
0:49
to have them and if you're here on
0:50
replay we're delighted that you're here
0:53
as well make sure that you make comments
0:55
down below because Betty Ann and I my
0:57
special guest for today we're going to
0:58
go in and we're going to respond and
1:00
we're going to be looking for your
1:02
comments because this is all about you
1:04
we are a we it's not about me and it's
1:07
not about Betty Ann it's about us this
1:09
is a us kind of show thanks Joey Joey
1:12
shared I'm so happy thank you so much
1:14
really appreciate it
1:16
and and so I'm going to do my reveal
1:18
because I do this each and every week
1:20
here is my lovely lovely hair color it's
1:23
coming in beautifully I'm really really
1:25
enjoying it
1:26
and if if you'd like to share this and
1:29
you'd like to make a comment make sure
1:31
you use the hashtag hashtag little white
1:34
line but I put it up there just so you
1:35
can see it because sometimes we forget I
1:39
know I do all the time and we would love
1:42
for you to go visit the website at the
1:44
little white lie dot-com so today our
1:47
topic is stereotypes we're talking about
1:52
stereotypes and very specifically the
1:54
question that we're asking today is how
1:56
do you deal with stereotypes around
1:58
women work and age and who better to
2:02
talk about this really interesting topic
2:05
then my good friend Betty Ann green not
2:07
only she's my good friend Betty and
2:08
green she is she is like my copywriter
2:10
extraordinary this
2:12
knows how to write thank goodness
2:13
because me not so much I come up with
2:16
some good ideas but she is the brains
2:18
behind my blogpost and I want to give
2:20
her credit for that
2:21
she is a content marketing strategist
2:24
and a copywriter who helps small
2:26
business owners positions themselves as
2:28
experts to build loyal supporters
2:30
attract clients that they love to serve
2:33
from a 30-year career in marketing
2:36
communications writing and graphic
2:38
design her current love affair is with
2:41
helping big hearted entrepreneurs I
2:43
guess that's I guess I would be one of
2:45
those big hearted entrepreneurs
2:46
uncovered their unique voice and their
2:48
brilliance to share their gifts with the
2:50
world and so without further ado I'm
2:52
going to welcome in Betty Ann Green come
2:54
on in Betty Ann how are you today I am
2:57
excellent I am so excited to be with
3:00
you're one of my favorite movements well
3:03
I I am really excited that you're here
3:05
today because truly you know as much as
3:07
this is the voice of me you are really
3:09
kind of the voice of me so between all
3:12
of us you know we really are getting
3:14
this message out there and it just it's
3:16
so exciting to see where it's all going
3:19
and so Betty Ann I have to ask you this
3:21
question right out the gate what is your
3:23
little white lie uh-huh I have a lot I
3:30
have to say when I was thinking about
3:33
this conversation today actually I
3:35
discovered my little white lie which is
3:39
relevant it's germane to what we're
3:41
going to talk about and so thank you for
3:43
allowing you to get in touch with that
3:45
you know and it really is that with the
3:48
outward person that I was for years I
3:51
struggled with roles I struggled with
3:54
fitting in or not fitting in and I
3:57
haven't thought about this for a long
3:59
time and the idea of wanting to fit in
4:03
but you know I was a creative I really
4:06
didn't fit anywhere and before the
4:08
creative was really talked about so I
4:11
would either a piece and you would say
4:13
oh I want to fit in and then the next
4:15
part of me would say yeah but I don't
4:17
even get that group they're not
4:18
authentic where they're divisive or you
4:20
know whatever that was back and forth
4:22
and back and forth and I spent a lot of
4:23
years like
4:24
that it was a struggle and I don't think
4:27
it showed outside on the outside often
4:29
but proof so many years later I think
4:32
with personal growth work and spiritual
4:34
growth work and years of experience
4:36
behind me I don't think I do it so much
4:37
anymore well so we got a comment up here
4:40
from from Kath Williford she says oh the
4:42
rows of fitting and stuff we get caught
4:45
up in isn't that the truth yes so true
4:49
totally the totally the truth and we
4:52
have done een who said oh I can so
4:54
relate to this I think we all would
4:56
really we can all relate to this so as
4:58
we said at the beginning of the show
5:00
we're talking about stereotypes and very
5:02
specifically how do you deal with
5:04
stereotypes around women and work and
5:08
age to let's just jump in I guess the
5:10
question is do we canwe how do we do
5:13
this it's such a great question you know
5:17
it is such a huge topic and I think
5:19
we're going to go toe in the water here
5:21
unless the show is several hours long
5:23
with a lot of people involved um I think
5:26
we can't um you know beat stereotypes
5:30
the truth is that we come into this
5:33
world in a set of constructs and
5:37
assumptions as soon as we're in the
5:39
world the location where we live the
5:41
socio-economic level we come into our
5:43
gender our skin colour our ethnicity our
5:48
position in the family are the baggage
5:51
our parents toboggan
5:52
all of those things are assumptions and
5:55
constructs and roles and it's our world
5:58
at that time it's our reality at that
6:00
time what we hope is as we grow older we
6:03
realize that that's not reality they are
6:05
literally just assumptions and that we
6:08
begin to pick and choose what are the
6:10
roles that we want to have and what do
6:13
we want to reject what do we want to
6:14
keep some of us do it better than others
6:16
I struggled um well we have where we go
6:21
I think that was funny I actually put
6:24
that one up and also you know why do we
6:27
think our roles are what tell us who to
6:30
be I mean that is that is exactly it we
6:32
kind of fall into that we got another
6:33
another comment the way I've found to
6:35
address and handle my
6:36
self around stereotypes is to keeping
6:39
leaning into my Atlanta City oh my god
6:41
cat well we know you are the queen of
6:42
authenticity and and my love and it's
6:46
such a great comment and we got one more
6:48
here Wow let me just yeah we got a lot
6:51
it's a really hot topic here um hold on
6:55
well it cat said you're the real deal
6:58
so you are you totally are the real deal
7:01
so you know I want to I already kind of
7:04
know you and I have talked about this
7:05
but let's hear your story because the
7:07
reason why I really wanted to have you
7:09
on and to talk about this topic is that
7:11
you you hid those stereotypes head-on I
7:14
mean you just decided to do your thing
7:16
so tell us a little bit how you
7:17
navigated this and how your story really
7:19
pertains to what we're talking about
7:21
right now well I think in a lot of ways
7:25
um yeah where do I begin now um I think
7:32
one of the things that that is my story
7:35
that it relates to a lot of folks out
7:36
there because I hadn't II smack dab in
7:38
the middle of the boomers 1953 right
7:40
right in the beginning I mean right in
7:42
the middle and so the college years are
7:45
so we grew up in the 50s the Ozzie and
7:47
Harriet wait years for shorthand
7:49
purposes and then the 60s the 1960s
7:52
where everything was against an anti and
7:55
everything got blown open then the early
7:57
70s when I was in college it was about
8:00
working on women's issues getting the ER
8:05
a you know pass into working for Ralph
8:09
Nader's organization with consumerism
8:11
rainbow coalition all those things it
8:13
was like building a new a new role a new
8:16
world and and at the time I said and you
8:21
know I'm not getting married
8:23
and I'm not doing a wedding and I'm not
8:25
gonna bring two more humans on to this
8:26
overpopulated planet you know all those
8:29
things right when when the real life hit
8:32
and of course I met the man of my dreams
8:33
who still is and moved into those roles
8:37
as a creative not feeling domestic I've
8:41
never been domestic and from that that
8:45
shift in time that we were all going
8:47
through early women's live so I
8:50
I ended up being I mean I was a
8:52
housewife with two kids and a husband
8:55
who was the breadwinner who I was up
8:56
here in the corporate world and I
8:58
actually remember the milestone moment
9:01
um when I mean I was I was a I was a an
9:06
active participant but there's this day
9:09
right there you know where the milestone
9:11
moment were been in it I'm living in
9:14
suburban Connecticut my husband left to
9:18
go on a trip in corporate America I have
9:20
a new baby how the hell did I get here
9:23
I love I have to write that on this
9:25
green you keep on talking I'm gonna
9:27
write that comment out though
9:28
and of course I loved it but it's just
9:31
how did this happen to me the funny
9:34
thing is I had just gotten a contact
9:36
from my brother of someone I knew I
9:38
didn't know anybody in town but someone
9:40
he knew who gave voice lessons and I
9:41
picked up the phone and I started with
9:43
lessons it was the only thing to do and
9:45
actually ended up singing professionally
9:46
for ten years um so that was a case
9:49
where I did struggle to fill my role
9:51
none of my friends were having children
9:53
and I was already 30 nobody was having
9:55
children so it was a matter of working
9:56
those things out um and going through
10:00
those roles over a lot of years my
10:02
latest iteration is moving here ten
10:05
years ago to California kind of clean
10:07
slate fresh canvas where is my sweet
10:11
spot of what I love to do and what I can
10:15
give to other people that they need and
10:16
that's where I am now and I'll get back
10:20
to that because there's a piece of that
10:21
that I think represents where we are in
10:24
fuzzy and the boundaries right we can
10:28
get back to that in a little bit so I
10:30
like it has a view our dealers and I'm
10:33
going to go ahead and rice right so hold
10:36
MIDI and you're going to be in here all
10:38
by yourself actually it just stops so
10:40
we're just going to keep on going so
10:42
let's ask our viewers what stereotypes
10:44
are you breaking through right now let's
10:46
talk about the stereotypes that you're
10:48
breaking through while I continue to
10:49
have this conversation with a Betty Ann
10:52
and go ahead oh here we go
10:54
and it go ahead and put your comments in
10:55
there because I'm going to pop them up
10:57
on the screen let's hear what your
10:59
stereotypes and how you're pushing
11:01
through them and
11:02
and and to create your your your new
11:04
world for yourself as you push through
11:08
those stereotypes so so Betty Ann here
11:10
you are now your your you're sitting and
11:13
we're going to be talking about this in
11:14
future episodes of being a woman in a
11:16
man's world right you and I have had
11:18
that conversation but as you push
11:20
through these stereotypes I mean I
11:22
resemble that actually I you know was a
11:25
stay-at-home mom when early on believe
11:27
it or not I mean I feel like I'm working
11:28
all my life but I was a stay-at-home mom
11:31
and my son was born and after six months
11:34
it was like as much as I really have so
11:37
much respect for stay-at-home moms you
11:40
have the hardest job in the whole world
11:42
I mean you do you have the whole the
11:44
hardest job in the whole world
11:45
and I found myself six months in saying
11:48
I couldn't wait to go back to work I
11:49
needed to to break you know I didn't
11:52
want the stereotype for me as if I
11:53
stayed at home and was just just in that
11:56
was the stereotype just to stay at home
11:58
mom I didn't appreciate that and I don't
12:01
know how you know you started to talk
12:02
about that it made its its struggle for
12:05
us I think as women it is it is um and I
12:09
always worked I was able to create my
12:13
own role actually and as I look back
12:15
perhaps I did it better than I thought I
12:17
thought I was struggling so that I was
12:19
able to work from home I did marketing
12:21
communications I worked for entrepreneur
12:23
I drew caricatures um so I did art shows
12:28
on the weekends when my husband could be
12:29
could be home but I was able to work at
12:32
home and work with entrepreneurs as I
12:34
said with nonprofits with the corporate
12:36
identity their newsletters their
12:38
brochures their all of their marketing
12:41
so I was very lucky in that way um
12:43
here's what I think has changed uh and
12:47
it's so exciting I think the reason that
12:50
you and I are doing what we're doing and
12:52
so many of the little white liars out
12:54
there is this in its the gift of the
12:57
Great Recession in 2008 good point when
13:01
that happened the whole paradigm of the
13:05
corporate life where you went to college
13:07
and you got or whatever it was or you
13:08
already worked in an auto factory
13:10
whatever it was but the business took
13:13
care of you you were there for a while
13:15
you
13:15
up and had your pension all that you you
13:18
retired at 65 you know you got your
13:21
little watch and you're partying
13:22
you were done and that just got blown
13:25
out of the water with it with the
13:26
recession when people are fired I'd
13:28
forget downsize that's a euphemism
13:30
they were fired they were dropped they
13:32
were laid off women who were at home had
13:34
to go back to work women had to reinvent
13:37
themselves to other kinds of work as men
13:39
did as well it was it was really in some
13:42
ways a really rough time however it was
13:46
a really creative time because people
13:48
had to reinvent themselves and think
13:50
about things in a new way and what I've
13:52
been seeing in my personal life
13:54
certainly in my clients and have what
13:57
I've been reading is people got creative
14:00
they began to find different ways of
14:03
doing business so the corporate lines
14:06
have been fuzzy the second thing that
14:08
happened the beauty part is around that
14:12
same time is the rise of the internet
14:14
and the rise of social media so all of a
14:17
sudden you have this open playing field
14:21
for like next to no money you can start
14:25
your business accomplish them they
14:28
create influence in the entire world
14:30
crazy and I think those two together
14:33
changed a lot of things for women for
14:35
you don't have to see people online
14:37
you're not walking into an interview
14:39
where they get to judge you what your
14:41
age is what your cred is that doesn't
14:44
happen as much anymore so I think those
14:46
two things really have gone a long way
14:48
in in fuzzing
14:49
the line and it's why I'm doing work I'm
14:52
doing now yeah yeah and we're getting
14:55
getting any night I'll take take I'm and
15:01
it's not working I'm going to refresh
15:11
you
15:18
the struggle to be taken seriously Nancy
15:20
absolutely and I'm back except I have
15:23
the wrong camera so I'm going back out
15:25
tall give me get I'll talk to Nancy
15:28
Ferrari there that was it that's it that
15:29
is very true very true and all we can
15:32
really do the stereotypes don't stop
15:35
it's really our mindset around them just
15:39
like we had to do as children moving
15:41
into a you know that world we had of
15:44
roles and assumptions and the
15:45
stereotypes that we were born into we we
15:48
can choose it's our choice whether we
15:50
want to stick with in the month anyway
15:51
I'm carrying on about Betty Ann you're
15:54
you're hired
15:55
you can you can love this is great so
15:59
and this is great because we're getting
16:01
some amazing comments that are coming up
16:03
on the screen right now but one of the
16:05
things that I want to make sure we do
16:06
because I know you and I talked about
16:08
you have an exercise that that you
16:11
wanted to share with our viewers so why
16:13
don't we jump into that and then we'll
16:15
come back around so talk to us a little
16:17
bit about this exercise okay
16:20
so the idea is that stereotypes don't
16:22
don't go away role expectations don't go
16:25
away but we do have a choice of being
16:28
aware of where we are and them my
16:33
father-in-law when my father-in-law
16:34
turned 80 at his birthday party somebody
16:36
asks those questions that they asked you
16:37
what are your words of wisdom for the
16:39
younger people here and he said it was
16:42
so simple and beautiful he said pay
16:44
attention I actually don't know what he
16:47
meant but it stayed with me because what
16:50
I see that meaning is pay attention to
16:52
how we show up and relate to the world
16:55
around us and see are we making
16:59
judgments of others aren't we
17:01
stereotyping are we separating or how's
17:04
our body in our mind in our heart
17:06
feeling we were in this role you know
17:07
walking into a room where we're going
17:09
but wait I don't need to be here this is
17:11
not a good place for to me to be so I
17:14
really think that's the same thing
17:16
there's a finger with the little white
17:17
lies it's the inside job it's the
17:19
mindset don't you yeah
17:22
every totally green yeah and what I was
17:25
thinking is as when I'm thinking about
17:27
this I'm a word person obviously I
17:31
believe in
17:32
power of words and I believe that
17:35
actually our words are the out picturing
17:39
of our our mind our heart what we're
17:42
thinking out there so when I invite
17:45
folks to do is to think about what
17:48
you're saying think about your words if
17:51
we stop I'm the first to do it it goes
17:53
like head right out to the right wait
17:56
how we show up and knowing our impact
17:58
cap absolutely and to think about our
18:01
words maybe take a day a week where were
18:02
you thinking about what you're saying
18:04
hearing what you're saying and whether
18:07
you're making judgments on yourself
18:08
whether you're making judgments around
18:10
other people whether you're like whether
18:13
you've drunk the kool-aid of a role that
18:15
you've never thought about before it's
18:16
not serving you um there's a lot that
18:20
can be learned we can learn a lot about
18:21
what we're saying out there one I love
18:24
it one beautiful when the women say oh
18:27
sorry sorry sorry you know that I know
18:30
what is with that wait why do we say
18:32
we're sorry for everything and you know
18:35
what are we really we're not really but
18:37
we have been conditioned to say I'm
18:40
sorry we take responsibility for
18:42
everything whether whether it's our
18:43
fault or not I want to put up a post up
18:46
here this is from Deanna and she writes
18:49
a stereotype breakthrough I'm called to
18:52
be a hybrid teaching and sharing with
18:54
our age group and younger how we can
18:55
work together my stereotype is age break
18:58
through ages of a mind I am now a
19:01
virtual nomad I love it and you are oh
19:03
my gosh I'm watching you I'm watching
19:05
you travel all over the place and we owe
19:08
my gosh these comments are coming in
19:10
Fast and Furious here's another one from
19:12
Adria she writes my kids should stay in
19:14
school not go to meetings or events with
19:16
me around my business there we go breaks
19:20
I did and then we got another one oh my
19:22
god this is odd guys you guys are
19:24
awesome I'm so happy you're Little Liars
19:27
I think the stereotype is all part of
19:29
the illusion we have been trained to
19:31
accept now we have choices we are not
19:33
stereotypes we are living in a time when
19:36
we get to choose who we play the gift of
19:39
roles is we can use different roles we
19:41
can create a new way of being absolutely
19:43
and Maggie want more
19:44
I had a 31-year successful career in
19:47
corporate in a predominantly male
19:49
environment gave me the confidence to
19:51
start a second career and having fun
19:52
doing it a man that's awesome he is the
19:56
bomb
19:56
she's the bomb she's a great example of
19:59
that and you know it's great about that
20:01
and she's a great example of that in the
20:02
sense to what ended up happening is when
20:04
we got jarred out of our jobs you know
20:06
back in 2008 or maybe later um we began
20:10
to say you know what I'm not going back
20:11
there I want to do something that's
20:13
meaningful I am worth winning in my life
20:15
is she's totally one of those people so
20:17
I've got one more and it's going to
20:18
cover both of our faces so just be
20:20
prepared because here it comes and that
20:22
is I seek to minimize this this is from
20:25
April Roga I seek to minimize the
20:26
stereotypes surrounding special needs
20:28
mom this one bringing it up because of
20:30
the good work that you do April I think
20:32
there are still some people who see
20:33
special needs moms is incapable of doing
20:35
anything except parenting for instance
20:38
and I'm going this will be on the screen
20:40
so you guys can read this and go down in
20:42
the comments to see the rest of it but
20:43
what you are saying what you are all
20:45
saying is exactly the point that we are
20:48
putting out here today and I want to
20:50
thank you so much for playing with us
20:51
this is so awesome
20:53
you know what we've already been on for
20:55
20 I might at the time it's just gone
20:56
like so fast we normally don't go this
20:59
long and I'm delighted we're just going
21:00
to go just a little bit longer is there
21:02
anything else Betty Ann that you want to
21:04
share with the audience in this just the
21:06
tip of the iceberg because we talked
21:08
about stereotypes obviously we're going
21:09
to do this kind of show again yes only
21:12
that stereotypes and rolls rolls maybe I
21:18
like the way Jen talked about this we do
21:19
have rolls and sometimes were in them I
21:21
would not trade my husband and kids for
21:23
the world the role I had to do myself
21:25
because you know to make it work but
21:29
stereotypes are not reality they're so
21:32
fleeting if you put 10 of these women in
21:35
a room and picked the story open
21:37
stereotyped and said what do you think
21:39
it what do you think you'd probably get
21:40
ten different impressions so here we are
21:42
drinking the kool-aid of these
21:43
stereotypes and they're not even real
21:45
not real so that's like that is well
21:50
that's right there there that maybe I
21:51
should put that up there they're not
21:52
even real they're not even
21:55
we make them real bite by feeding by
21:58
actually buying and drinking the
22:00
kool-aid so for those of you who I'm
22:02
sure there's lots of you who are
22:03
watching this and saying how do I get in
22:04
touch with Betty Ann green because she's
22:06
awesome you can go to heart to heart
22:08
marketing.com and check her out there I
22:11
I cannot I cannot say enough how much I
22:16
appreciate you personally because of all
22:19
that we do together but on a friendship
22:22
and on a personal basis you are the real
22:24
deal you are awesome and I am so
22:26
appreciative of you and I want to just
22:30
thank everyone again for joining us
22:31
because I know that you have a you know
22:33
plenty of choices how do you spend your
22:35
time and we're just excited that you
22:38
decided to spend it with us so remember
22:40
go check out the little white light comm
22:43
we've got all these amazing blog posts
22:45
on there again written by the amazing
22:48
you know Betty Ann I really shouldn't do
22:51
that right and I'm kind of stereotyping
22:52
myself right now that I somehow I can't
22:55
do this by myself but I would rather
22:57
collaborate with you and that is why we
22:59
work together Betty Ann I also want to
23:01
make sure that and when you guys are out
23:05
there sharing make sure you do the hash
23:06
tag little white lie little white light
23:09
you can remove the the because we're
23:10
just using little white light that way
23:13
we can track the comments because as you
23:15
read the post and do read the post
23:16
you're going to see that your shares are
23:18
in there we're taking your comments and
23:20
we are putting them in there because
23:22
what you have to say is so important so
23:25
again until we meet again on our next
23:28
little white lie you go out out there
23:30
you little white liars
23:31
and you make sure that you give other
23:33
people an entirely awesome day we'll see
23:36
you next time
23:37
on the next episode of the little white
23:39
light goodbye everyone
#Social Issues & Advocacy
#Discrimination & Identity Relations