#WIW Rise Together: In this noisy world how do you rise above the noise to be heard? asks Joie
Sep 11, 2017
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#WIW Rise Together: In this noisy world how do you rise above the noise to be heard? asks Joie Gharrity and Caren Glasser. We want to hear from all of you on the topic. Join us live today at 11:30am PT
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0:02
hello everyone Karen classroom here and
0:05
I've got hi everyone Joey Garrity and
0:08
we're kind of like going back to our
0:09
roots right you are joining us today at
0:15
on women inspiring women because we rise
0:18
together when we do that and we're here
0:20
today to talk about all that noise out
0:22
there yeah yeah and you know when Karen
0:25
and I first started these we were down
0:26
at the Women's Conference and so I'm
0:28
actually up here visiting Karen for the
0:31
weekend we're gonna have a blast but we
0:33
wanted to show up and pop in first and
0:34
see you all and it is it can be really
0:37
noisy out there and it really can and I
0:40
spent especially in this technology
0:41
world that we're living in right now
0:43
well you know when I say noisy I don't
0:45
just mean like the marching band going
0:47
up the street I'm really talking about
0:48
the things that we're doing online the
0:51
social media and live streaming and
0:53
videoing and you know commenting on
0:56
different things
0:57
it's very cat would like to be here with
0:59
us we'd love for you to be with us too
1:08
so how do you deal with the noise how do
1:10
you make sure that you can be heard when
1:12
there's so much noise out there but
1:14
first I think we have to be strategic
1:15
but also think we have to be mindful of
1:17
the try right
1:18
and I think so important I mean you know
1:20
it's getting really really like traffic
1:22
be out there in the freeway and as you
1:25
said to me even here in Napa was traffic
1:27
there was how much traffic the way
1:29
they're all coming to see right right
1:38
like picking your time when you when
1:41
we're gonna go live we wear every other
1:42
weight this is the right time we do it a
1:44
little bit differently just I do I
1:46
wanted to do it in this winery right
1:47
right right yeah you know and you want
1:49
you're always saying to me stay in your
1:51
own life yes and I saw to it I think
1:54
that that actually is a really good way
1:57
to stay above the noise because when you
2:00
get caught up in all the other things
2:01
that are going on out there sometimes
2:03
your voice isn't
2:04
because you're just one of everybody
2:06
else so I'm finding because I am list I
2:08
do listen to you I find that when I do
2:11
stay in my own lane and when I stay
2:12
focused on what I want to be doing I'm
2:14
kind of like my own little like house in
2:17
my own little place and and that I get
2:18
heard that way I you know you know I
2:21
think too that there's like there's just
2:22
because something is trending doesn't
2:24
mean it's necessarily right for you and
2:26
your brand I mean just because you see
2:27
other people doing something doesn't
2:29
mean you have to jump on that all you
2:31
know no you should really go back and
2:34
you say is this right for me is this
2:35
right for the branch right right and
2:37
that's it that's an important question
2:39
how about you guys that are listening I
2:40
know we have people there on live today
2:42
you know how do how are you rising above
2:44
the noise out there how are you making
2:46
sure that you are heard not just instead
2:49
of somebody else but really that you're
2:51
heard for your message what are you
2:52
doing you know make sure you post over
2:54
here and guys if you're here on replay
2:55
that's awesome too because this
2:57
conversation is going to continue even
2:59
after we go drinking hey Christine I see
3:09
that you're here thank you for joining
3:11
us around week Wi-Fi but you're you're
3:13
at least you're here and we're thrilled
3:14
that you're here so let us know how you
3:16
are
3:16
you know shining above the noise you
3:18
know I'm working really really hard to
3:20
make sure that my brand you know the
3:23
little white line movement I'm making
3:24
very sure that I stay in my brand and I
3:28
try not to cross over into anybody else
3:30
right because it's easy to want to jump
3:32
over all these other lanes right and I
3:34
think that's what these can't really
3:35
noise I hear something - Karen you can
3:37
get white out we don't want to exhaust
3:40
ourselves like you want to like like
3:42
pick your lane like pink was
3:44
strategically right and then just be
3:46
really good at that for a while then you
3:47
don't have to do a hundred different
3:49
thousand things out there I'm going on
3:50
right now and we're seeing this online
3:52
especially with the streaming right you
3:54
were just like holiday well if you know
3:56
you get a stream and then I should be
3:57
streaming right right you should all be
3:59
streaming and then just let and I'm like
4:00
you know I think I pick my battles with
4:02
this right I do it when I travel in a
4:05
and I want to like really highlight
4:07
something like going to Hollywood or
4:09
where I know Seattle or these different
4:12
trips that are back down to San Diego
4:14
for the event with the Drake ray
4:17
yeah and you know what I kind of begin
4:19
with the end in mind I plan to know what
4:22
my outcome I want my outcome to be and
4:24
then I do those things that I feel will
4:27
allow me to be heard Susan Jacobs says
4:29
oh my so true trends are what's out
4:32
there keeping this current but that does
4:34
not mean it's for all of us all the time
4:36
is so true we get loss to know that like
4:39
I'll see other people doing like this
4:41
reminds me the blonde here remember
4:43
where everyone has a blog do you all
4:45
remember this right yeah I wanted to
4:47
jump off a cliff
4:56
of course I ended up doing it but I
4:58
ended up doing it on my own time all
5:00
right when it felt right for me when I
5:01
had the bandwidth yeah and the brand to
5:04
do it or you do what I did right I hired
5:08
somebody to help me book I mean I think
5:17
we need to all know what our strengths
5:19
yes this is Austria and in my case I'm
5:21
great on camera I could talk about
5:23
forever but when it comes to putting it
5:26
down on paper forget I just can't
5:29
so I and I know what I'm not good at and
5:32
blogging that you know even though I do
5:34
a lot of blogging I own a blog
5:35
insightful God's white but I also know
5:39
that I need help in those things and
5:41
Betty Ann helps me right but it's like
5:45
it's that point of the being strategic
5:46
ray and here's something else - is this
5:48
like do it in your own time in your own
5:51
my business rhythm because otherwise it
5:54
will just like fall flat anyways and the
5:56
disappointment I've seen closed more
5:58
doors now Karen with streaming for like
6:01
what like the last year and half easily
6:03
tone I miss Jamie since the early 90s
6:05
that's early night usually she didn't
6:07
get me to stream until we're in Long
6:09
Beach like and that was like my February
6:11
no mate
6:13
it was a big it wasn't me so think about
6:15
like that was just my business for them
6:17
I like just hello Karen laughing
6:20
Christine Watson are we really yes we
6:26
don't always do that but people actually
6:31
all of a sudden realizing it was sitting
6:33
here well we made this plan in May my
6:41
annual event for me I came up here but
6:42
this time along is taken from me kids
6:48
out there for just women and not that we
6:52
don't like the man but you know we're
6:53
here to be if serving women is honor
6:57
your business for them honor it be okay
7:00
with it you're gonna have people around
7:02
you go well why aren't you doing this
7:03
and why are you bugging once you show me
7:05
which oh my god and you know what I
7:08
always appreciated for the feedback but
7:11
I know inside for myself I'm just like
7:13
I'm gonna show up and do this when it's
7:15
right for me because otherwise it won't
7:17
work anyway well we talked a couple of
7:20
weeks ago about multitasking about the
7:22
way thank you and this is this is
7:24
actually one of those things that I
7:25
would say it falls under the umbrella of
7:28
multitasking and we think we can do it
7:30
all and we're gonna do it all at one
7:31
time we're gonna stream and we're gonna
7:32
blow then we're gonna go online or do
7:38
you wanna once and we're going to know
7:39
like and then I think is part of the
7:42
chaos of a noise that's actually when
7:45
our own head right and we want you guys
7:48
to quiet that down be really good couple
7:52
of days you strength once one foot in
7:55
front of the other and if you don't want
7:57
a stream or if you don't want a blog or
7:59
if you don't okay Bell don't know cat
8:01
says when it's right for me so right on
8:04
it's such very we had all these owners
8:06
for business rhythm superstar already
8:10
and you know and that we all learn from
8:12
each other you know I was starting to
8:14
carry on stirred a name is clarissa cat
8:15
let's be like each other's like touch
8:18
tones like when you see that I'm kind of
8:20
out there and getting like a little like
8:22
because I know I'm a green Martian that
8:24
can be created you know right
8:25
I'm like I like let's just let's just
8:28
touch do you know just they touch with
8:30
base with each eye right and just remind
8:32
each other that for me and you do that
8:34
for me too you know because I think it's
8:36
okay here's one more thing I wanna say
8:38
before we rocket ball out we have to be
8:42
very careful about not getting caught up
8:44
in the numbers not getting caught up in
8:46
comments not getting comical likes this
8:49
is not a reflection right of our wrist
8:52
that's just ego right oh it is yes it
8:55
absolutely is and but I will also say if
8:58
you are doing what you're doing for a
9:01
marketing tool then you need to be
9:03
caught up in the analytics you need sure
9:05
to caught up in the insights and you
9:06
need to be doing that now I do this for
9:08
a living this is what I do or I'm in
9:10
front of a camera so I am very caught up
9:12
in my analytics in my insights it's
9:14
actually why you encouraged me to move
9:16
my show into a page because we would get
9:19
better analytics but for most people
9:21
when you're doing stuff like this don't
9:22
get up like go as you just said don't
9:24
get caught up like how many likes did I
9:26
get how come nobody did this happen they
9:27
didn't go there don't get up because
9:29
they will they'll come back they will
9:31
it's all like it's rhythm too out there
9:34
in the marketplace right right but
9:36
getting caught up in it what it can do
9:38
is it can cause a lot disappointment and
9:40
then it's not fun and guys an unhappy
9:43
entrepreneur makes what we want you all
9:48
to stay really happy out there so
9:53
yourself being strategic and then
9:55
structurally put in the pieces okay if
9:58
I'm gonna belong it's going to be every
10:00
Thursday and don't miss because the
10:02
marketplace will show up and if they do
10:04
last week that doesn't mean that you
10:06
blog wasn't good it just meant and
10:08
summer you know maybe that topic just
10:10
wasn't landing right now it doesn't
10:12
matter it's about actually showing up
10:15
for yourself exactly and then one more
10:18
thing because it's all about us how you
10:20
use those digital assets how are you
10:22
going to repurpose them so maybe they
10:23
didn't show up at that particular time
10:25
then you're going to go take that video
10:26
it's a video or an audio or the blog
10:29
post and repurpose it as I like to say
10:31
odd nauseam over and over and over to
10:34
put it on evergreen it's awesome oh yeah
10:36
I'm gonna put another comment sue says
10:39
it's difficult not to get caught up in
10:41
the lights true really is it sister the
10:43
reason we're bringing this up is because
10:45
Karen my we had to have a talk with each
10:47
other we were getting very caught up in
10:54
all of it and you know it and I
10:55
basically we both had a talk and we were
10:57
like why are we doing it she got to get
10:59
back to the Y right you just gotta get
11:01
back to the what fan-in and here's the
11:03
thing too when I post my Thursday shares
11:05
I've let go of all like all they're like
11:09
what what's gonna happen with it right
11:11
I'm doing it because I want to be
11:13
three-dimensional and I want to be
11:14
consistent and I'm also doing it for the
11:16
bigger picture right but some of my
11:18
Thursday shares go you know huge just
11:21
some of them just fall flat right and it
11:23
does not but it's originally started be
11:27
very ego for me I go how come this one
11:29
really did nobody liked that post and I
11:31
thought it was freaking funny other or
11:33
insightful or whatever so we know that's
11:35
a great message great message guys we
11:37
are so happy you joined us we can see a
11:39
lot look at all the comments and I'm
11:40
delighted if you are here again on
11:42
replay keep on commenting joy and I not
11:45
now because we're drink and we haven't
11:55
actually started yet so we're just
11:57
normally like this anyways thank you for
11:59
joining us today we really are who she
12:01
did we know that you have a choice and
12:02
we're happy that you chose to be with us
12:04
today any last thoughts before we sing
12:06
about I just wanted to tell everyone
12:07
we're sending you love you know and that
12:09
we're here and we got your back like
12:11
that as part of that we try right we got
12:13
each other's back it's not about
12:14
competition it's about being a service
12:16
to one another really elevating
12:18
absolutely so guys go out and get
12:20
somebody know someday we'll see you next
12:21
time
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