0:01
hello everyone Karen glasser here and
0:04
welcome to the little white lie I'm so
0:06
happy that you're joining me today and
0:08
if you're on replay make sure you make
0:12
comments down below because we want we
0:14
want to make sure we keep the
0:15
conversation going and I know that my
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special guest today will be commenting
0:19
as well so let's just go ahead and
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introduce him our guest today is john
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turned off he has a reinvention career
0:27
coach he's a speaker author who helped
0:29
fellow baby boomers transition to
0:32
meaningful careers he said himself that
0:35
he's been fired thirty-nine percent of
0:37
the times during his traditional work
0:40
that he did and now he's reinventing
0:43
himself and he is the author of the book
0:45
boomer reinvention how to create your
0:48
dream career over 50 so today we asked
0:51
the question as a boomer how are you
0:54
keeping up with the changes in the work
0:56
environment or maybe you're not so I
0:59
want to welcome our guest John how are
1:01
you today I'm great care I'm great to be
1:04
here good to see you again i'm so glad i
1:06
mean we've known each other for a little
1:08
while now you've been on a show of mine
1:10
before and as i've started on this
1:12
journey you are one of the first people
1:14
that i knew i had to reconnect with
1:15
because of what you do and because of
1:19
who you are i just want to remind people
1:22
to go check out a little white lie calm
1:23
you can see it up on the screen and i'm
1:25
going to go ahead and take that off so
1:27
that we can see our names over here so
1:29
let's just jump right in John let's talk
1:32
about these boomer reinvention let's
1:35
talk about your book what is that mean I
1:36
mean what is that exactly well I wrote
1:40
the book because number reasons I gotta
1:42
talk around the book about fact that i
1:43
wrote the book because I can't afford to
1:45
retire myself and kind of coming out of
1:48
recession I noticed that a lot of a lot
1:51
of people aren't generation were kind of
1:53
caught up short by the loss of
1:56
retirement savings in the recession and
1:58
many people were upside down and
2:01
mortgages and I think was a big wake-up
2:03
call for us in this generation to
2:05
understand that the retirement that we
2:08
promise essentially by our parents it
2:11
has not come to pass it's not going to
2:13
come to pass that it turns out to have
2:16
been a myth and when you realize that
2:21
good probably depending on what kinds of
2:25
surveys you who you tap into seventy to
2:29
eighty percent of the generation if not
2:31
can be able to sustain for lifestyle our
2:33
lifestyle in quote on quote retirement
2:36
after age 65 or whatever it is beyond
2:39
the current job that we have here
2:42
there's a an ongoing problem that we
2:44
have to deal with them and coming out of
2:46
a very tumultuous business I was an
2:49
entertainment industry executives for
2:52
many many years where I add a pretty
2:55
tumultuous career and lots of ups and
2:58
downs and of the 18 jobs that I had over
3:01
the 35 years that I worked primarily in
3:05
the industry I was fired from seven of
3:08
those jobs so that's what come up with
3:09
the idea that I you're fired thirty-nine
3:11
percent of the time and I used this this
3:14
school of statistic in a TEDx talk which
3:16
I gave in 2012 which kicked off this
3:19
whole rumor reinvention platform for me
3:22
and started the coaching that I've been
3:24
doing since then and ultimately led to
3:27
writing the book and I got a big laugh
3:30
on that line big nervous laughing from
3:33
from people in the audience and I
3:35
realized I kind of struck a nerve over
3:37
this idea that we were conditioned to
3:39
believe that getting fired with shrimp
3:41
that you're imposed to work in a job for
3:45
20 30 40 years and and if you got fire
3:49
there's something wrong with you but in
3:51
a in a world which is kind of mimicking
3:54
the movie business where it is now a
3:57
disrupted world and things are unstable
4:00
it's not unusual for people to be
4:02
changing jobs and we can certainly look
4:04
at the way our kids are going to be
4:06
navigating their careers they're going
4:08
to have the same kind of thing where
4:09
they're changing jobs every one and a
4:11
half to three and a half to four years
4:14
so there we go you know and it's
4:18
interesting what you're and it's
4:20
interesting what you're saying because
4:21
um you know I'm 60 I'm on my little
4:24
white lie journey which by the way guys
4:25
here's the reveal I mean we're growing
4:28
it out and you know I brought over for
4:31
you help thank you the people that I
4:34
work with you know the first thing that
4:35
they say to me because I'm in technology
4:37
and they say all what they say to me I'm
4:39
too old to even go into that right now
4:43
I'm just too old and so what do you say
4:45
to people about that well I think
4:46
technology is a particular bubble and
4:48
and and I think that that is a that's a
4:52
really hard cultural nut to crack in
4:55
technology I mean in I mean you're in
4:58
the bay area looking Valley if you're 40
5:00
year old right so that means that is
5:01
that that's kind of is insane and a
5:04
whole kind of outlier question but I
5:07
think the question of ageism generally
5:10
is a important one I think it is it is
5:14
arguably the last ISM and like all
5:18
examples of bigotry and racism a lot of
5:22
people just don't understand they don't
5:23
realize that they're being ages and a
5:26
lot of us in our generation are our ages
5:30
to ourselves in terms of our attitudes
5:33
about about who we are what we can do
5:36
and this idea at all i'm too old to do
5:38
whatever we have a lot of Ages thought
5:42
that we need to deal with in ourselves
5:43
as well how do you deal with it when
5:46
you're in the job i have a bit of a
5:49
contrarian attitude towards isn't I just
5:52
basically say you've got to roll over it
5:54
you're not going to change someone's
5:56
mind on the face of it by arguing with
6:00
them about it you have to be the best
6:02
that you can be and if someone's got a
6:05
problem with the fact that you're older
6:08
it's because they're miss informed so
6:11
you have to through your actions and
6:14
your positive giving attitude show them
6:18
that they are really operating in a very
6:22
very antiquated and inaccurate affect
6:25
month so it's a fair question to ask
6:28
then are boomers keeping up with you
6:32
know the changes in our environment and
6:34
our working environment
6:35
and we go to your book I mean because
6:37
that is what your book is all about
6:39
boomer reinvention with others no you
6:43
interviewed a bunch of people right yep
6:45
yeah I interviewed seven people actually
6:47
interviewed more I had seven people loud
6:49
up being featured in the book I wanted
6:52
to cut test my theories about what the
6:56
proper or effective reinvention steps
6:58
would be for people and I come up with
7:01
this five-step process in the TEDx talk
7:05
back in 2012 and something that i was
7:07
using with with coaching clients fairly
7:10
effectively and I was looking for people
7:13
who had reinvented their careers in the
7:16
face of serious personal challenges
7:19
career challenges one guy that I talked
7:22
from the birthdays Beal not only has a
7:25
file business bankruptcy but has a vile
7:29
personal bankruptcy because of the loss
7:33
of his business and his wife his new
7:35
wife left him in the process she's been
7:37
founded so this was a significant
7:40
tournament but it took him six years
7:44
which in the scheme of things is not a
7:45
long period of time to really come back
7:48
from this and he he really worked it the
7:51
right way and he was able to find a job
7:54
that was in a slightly different area
7:56
that was paying him a lot less but it
7:59
kept him solvent and it kept his mind
8:01
from going completely nuts while he
8:04
developed the idea for a new business
8:06
was able to overcome the really in his
8:11
case unjustified reasons why he had to
8:14
lose the business from power back up to
8:17
use the victim of a privilege lawsuit so
8:20
he was able to pull himself back
8:21
together to reestablish his reputation
8:24
develop a consulting practice India's
8:27
Muse old business while starting an
8:29
entirely new business and then falling
8:32
11 the process and getting remarried and
8:35
buying a new house I mean he's really
8:38
made some remarkable progress and very
8:41
very inspiring story that's a great
8:44
that's a great glory and warm up and I
8:46
want you to share a couple more if you
8:48
don't mind but I will
8:49
ask our viewers if you want to answer
8:52
and tell us if you are keeping up with
8:54
changes in the work environment go ahead
8:57
and put it in the post and we'll share
8:59
it up on the screen so the John can
9:00
respond back to you if you want to share
9:02
now and again if you're here on replay
9:04
put it there because I know John and I
9:06
are going to be going in there like
9:07
little mice and we're going to be typing
9:09
seriously did we find to all of you so
9:11
tell us about it somebody else that you
9:14
interviewed well you know you want to
9:16
talk about about best practices here and
9:21
I think there are certainly mistakes
9:24
there are a number of mistakes that
9:25
people make in this process I'm kind of
9:31
thinking that that one person that might
9:35
be good to talk about here as a woman
9:37
named Judy Contreras who was an HR
9:40
executive for her entire career a very
9:45
motivated very energetic woman who was
9:50
divorced three kids and a successful HR
9:55
exec who trained and and you know added
9:59
skills and also in the recession and the
10:02
result of the recession companies were
10:06
doing bad stuff I'll say the word stuff
10:08
because where I guess with whatever and
10:13
she was increasingly disturbed by having
10:18
to be at a succession of companies who
10:21
were doing things that were kind of
10:24
against the workers a kind of greedy bad
10:29
management uh and and she kind of had it
10:32
up to here with EHR world inside of that
10:34
she no longer wanted to be working for a
10:37
company or working for company and HR
10:40
but she really didn't know what to do
10:43
and so she thought she could continue to
10:46
consult profs an HR then she realized
10:49
that was going to be difficult because
10:51
of the larger consulting firms that kind
10:54
of have a monopoly on the outsourcing
10:56
world in that business so she thought
10:58
okay maybe i'll i'll use my retirement
11:01
savings or a portion my retirement
11:03
and I will buy franchise so she got
11:06
herself a franchise darker she connected
11:08
with small business administration that
11:10
that this is a really important thing
11:14
that she did she used the SBA to hook
11:16
her up with a business coach who helped
11:20
her to really figure out the best
11:23
strategy for her to start her new
11:26
business the surprising thing that
11:28
happened to her this is something which
11:29
i think is really important for people
11:31
to remember is that as she was trying to
11:34
figure out what the right franchise was
11:36
she began to become interested in the
11:39
business that the franchise broker pad
11:41
and realized that rather than rather
11:44
than buying into a business where she
11:47
was going to be kind of the first person
11:49
in to turn on the lights the morning
11:51
last person to turn on out the lights at
11:53
night have a staff it's not all but the
11:56
questions about you know these retail
11:58
franchise business she wanted his job
12:01
she wanted to brokers job oh right it's
12:05
it with her lifestyle if it was the way
12:07
she worked you know and and that's what
12:11
she eventually did so she actually has
12:14
turned the tables on a broken to look
12:15
you know how you doing what you're doing
12:17
let me learn more about that and can you
12:19
help me what she did to set herself up
12:22
in her own business as a friend has
12:24
burgers looking for all of these
12:26
franchisors but then again working with
12:29
the business coach to make sure that she
12:31
was doing it the right way that she had
12:33
the right financial projection and he
12:36
really instilled a certain amount of
12:38
financial rigor disciplined with her so
12:41
that she could project her first year
12:44
first two years and and adjust her
12:47
lifestyle accordingly so that she could
12:50
build as much ramp as she possibly could
12:52
and this is an important planning aspect
12:54
for people who are going I second our
12:57
career so I mean I'm is it is it fair to
13:00
say that somebody who is older actually
13:03
has the benefit of their age to be able
13:06
to maybe not get wrapped up in their way
13:11
and maybe look at some other options is
13:13
that the case absolutely absolutely so
13:16
Ewing Marion Kauffman Foundation which
13:18
studies entrepreneurship has a statistic
13:21
that is often quoted about the idea that
13:24
entrepreneurs over 40 are twice as
13:28
successful as entrepreneurs under 30 so
13:31
it laptop gives the lie to this whole
13:34
mystique that we have about the 20 year
13:37
old tech entrepreneur taking over the
13:41
world there are a few of them but the
13:43
vast majority of younger entrepreneurs
13:45
are less successful by a factor of half
13:49
than the more seasoned entrepreneurs who
13:53
have experience they know there's their
13:55
flaws they've learned a lot of lessons
13:57
and they are much better equipped to to
14:01
venture forward and I would say if
14:02
you're over 50 and if you're over 60 for
14:06
that matter you have even more
14:08
background and experience and life life
14:11
maturity for goodness sake to be able to
14:13
make good decisions and know when you
14:17
should move you know once you told them
14:18
what the whole and all that stuff right
14:20
so we can keep up is what you're saying
14:22
we can keep others and I do agree with
14:25
that i mean as i said i could I turn 50
14:27
I've been doing technology forever I
14:29
don't look at it an age thing but I
14:31
understand how that could get in the way
14:33
of or somebody you always I think it's
14:36
you know if your attitude about the
14:38
issue that's the issue not to me not the
14:40
issue itself so I think this is why the
14:43
first step in my five-step process is
14:46
called reframing because if you're not
14:49
able to change your mindset around who
14:52
you are what you can do how the world
14:53
works what the opportunities are if
14:55
you're not able to kind of look at
14:57
different angles you know then you're
14:59
not going to be able to to make any kind
15:01
of a change whatsoever you have to start
15:03
with that mindset so let's talk about
15:06
how people can jump in and get started I
15:08
just put the website up there boomer
15:10
reinvention com that's where they can go
15:12
get the book that's where they can get
15:14
interact with you so all right what else
15:17
can they do to jump in and get started
15:19
right now the first thing that I
15:22
advocate for for new clients is to start
15:25
a journaling process and this is really
15:29
book called the artists way by I love
15:32
that book I love that book yes um Julie
15:37
Cameron was the writer I this is really
15:39
the sheesh this idea of the morning
15:42
pages so that writers could deal with
15:45
writer's block by writing about
15:48
everything except the work that they
15:51
were writing both adopting adapting this
15:55
to the career reinvention process the
15:57
morning pages and I really encourage
16:01
everyone to go out and buy a special
16:03
notebook you're going to use your
16:04
writing in longhand you're doing this
16:05
every day whether it's the morning or
16:08
evening have that that little notebook
16:10
by your bedside and write two or three
16:14
pages a day 15-20 minutes that's all you
16:16
need to do but if you do it consistently
16:19
day in day out you start to get back in
16:22
touch with the part of you deep inside
16:24
yourself that has all that inspiration
16:26
that knowing that sense of who you
16:29
really are what you're really good at
16:30
how you can be useful out in the world
16:33
and you want to be able to develop that
16:36
dialogue because there is so much
16:40
cultural influence that says all the
16:43
solutions out there then I disregard
16:45
yourself just figure out where you can
16:48
fit in because you know goodness knows
16:50
you're if you're lucky enough to be
16:52
hired by someone out there in the
16:54
marketplace just accept whatever it is
16:56
that you get because it's so hard for
16:59
people who are over 50 to get work well
17:01
of course it's hard to be able to get
17:03
work but the problem is fitting yourself
17:06
into a job at this the stage in your
17:09
life is it is the prescription for
17:11
failure because you just know a lot you
17:14
know you know more in many ways and the
17:16
people who are hiring you you have more
17:19
value and the problem is you don't know
17:22
what that value is so it is a dialogue
17:25
with yourself to figure out what the
17:27
value is and then figure out a way of
17:29
getting it out there and we talk more
17:31
about that in the book that's the book
17:34
is called boomer reinvention how to
17:35
create your dream career over 50 or 40
17:38
or 60 whatever year it is but it happens
17:41
to be 50 in the book
17:43
and they can get it on your site and I
17:46
would again I wanted criminal justice or
17:48
exam above and actually we have a link
17:50
right up in above this post here they
17:52
can click on the amazon link as well to
17:54
go go check out the book and i encourage
17:57
you to do that and i encourage you to do
17:58
that and i also encourage you to post at
18:01
even on replay make sure you post you
18:03
know as a Boomer are you keeping up with
18:05
the changes in the work environment or
18:07
do you feel like life is passing you by
18:09
and how are you relating to that and how
18:11
you dealing with that I want to make
18:13
sure though that people can find you so
18:15
I'm going to go ahead and put also
18:17
that's not what I'm going to put up that
18:19
is not the correct I don't want to break
18:21
it off you're not a yarn off that and
18:23
we're on live we're live so we're good
18:25
we're going to go with a British yawn
18:27
yarn Asiata it so for those of you who
18:33
just figured out it's John Tarnoff com
18:36
yes which is it's John right over there
18:40
and make sure when you're posted use the
18:44
hashtag little white lie so that we can
18:46
go and grab all of these comments that
18:49
are coming in because we want it we want
18:51
to be able to share your journey as well
18:53
in this little white lie journey any
18:55
last comments that you want to share
18:56
with our viewers John sure so you were
18:59
talking about about best practices and
19:01
things that people do to to stay up up
19:04
to date on what's going on and and the
19:06
one thing which I which may also be
19:09
contrarian which I saved a lot of people
19:11
and they find this surprising is that
19:12
your resume is not going to get you a
19:14
job and you know eighty-five percent of
19:19
jobs are filled through referral the
19:22
average reader spends about seven
19:23
seconds scanning a résumé your résumé is
19:27
not the calling card that it used to be
19:29
in the pre-digital era so what you need
19:32
to do is you need to focus on your
19:34
network and you need to be able to
19:36
activate that network to really find the
19:38
people who have an affinity for who you
19:40
are what you're trying to do use
19:43
LinkedIn have a completely filled in
19:45
LinkedIn profile do not lie about your
19:47
age you proud of your age we put all the
19:50
dates in any what one we does not want
19:53
to hire you because you are
19:55
older is not someone that you want to
19:57
work for in the first place and that
19:59
sounds important oh my god that's no no
20:02
room exactly and you know I actually and
20:06
one of those people that had a regular
20:08
job I mean for those who know me I'm a
20:10
retired clergy woman I was at a
20:12
synagogue for 16 years and then found
20:15
myself in 2009 without a job when I
20:18
moved up to the north day and I had to
20:21
reinvent myself and really it was a
20:23
struggle for me as well I mean so it's
20:26
you're not alone is the message you are
20:29
not alone we all go through it it's how
20:31
we deal with it and being able to meet
20:33
people like John Tarnoff read his book
20:36
and and literally reinvent yourself John
20:39
I am so happy that you were on with us
20:41
today I hope that you will come visit us
20:44
again as we continue this journey and
20:46
again i won yeah and I want to thank our
20:49
viewers because we know that you have a
20:50
choice as to where you spend your time
20:52
then you chose to spend it with us today
20:53
and we love that and I want to thank you
20:55
again go visit little white live com go
20:58
visit boomer reinvention calm get
21:00
engaged go get the book and reinvent
21:03
yourself John have a great rest of the
21:05
day and we'll see everyone next week of